Frankie Bridge, the former Saturdays star and style influencer, recently gave a glimpse into her makeup bag in a ‘what’s in my makeup bag’ Instagram Reel. One of the standout beauty essentials she showcased was the Summer Fridays Lip Butter Balm in Sweet Mint, priced at £23. Describing it as minty and tingly on the lips, Frankie’s endorsement of this lip balm sparked curiosity among her followers. Intrigued by her recommendation, I decided to give it a try, and it instantly became a favorite of mine as well.
The lip butter balm from Summer Fridays is not only vegan but also nourishing and soothing for parched lips. After experiencing dryness and flakiness due to cold weather and indoor heating, I found relief in this hydrating formula. The balm not only moisturized my lips but also prepped them for smooth lipstick application. Its gloss-like finish and versatility as an overnight mask or a lipstick base make it a must-have in any makeup collection.
The Rise of Summer Fridays
Summer Fridays, co-founded by influencer Marianna Hewitt and Lauren Ireland in 2018, quickly gained popularity for its skincare products, notably the cult-favorite Jet Lag Mask priced at £26. As the first influencer brand at Sephora, Summer Fridays set the bar high with its innovative formulas and chic packaging. Celebrities like Kim Kardashian and Jessica Alba have sung praises of the brand, further solidifying its status in the beauty industry.
The recent release of the ‘Birthday Cake’ Butter Balm, with its delicious flavor, adds to the allure of Summer Fridays products. The brand’s success can be attributed to its Instagrammable aesthetic and the endorsement of influential figures in the beauty community. With a wide range of tinted balms now available, there is something for every beauty enthusiast to explore and enjoy.
Embracing Beauty Trends
Frankie Bridge’s makeup bag revelation not only shed light on her favorite products but also highlighted the current beauty trends circulating on social media. The influence of influencers like Marianna Hewitt and the allure of aesthetically pleasing packaging contribute to the widespread popularity of brands like Summer Fridays. As consumers, we are drawn to products that not only deliver results but also resonate with our visual senses.
In a world where beauty standards are constantly evolving, it is essential to stay informed about the latest trends and innovations in the industry. By exploring new products and experimenting with different formulas, we can discover hidden gems that enhance our skincare and makeup routines. Frankie Bridge’s candid sharing of her makeup essentials serves as a reminder to embrace diversity and creativity in our beauty choices.
Frankie Bridge’s makeup bag reveal offers a glimpse into the world of beauty essentials and trending products. The Summer Fridays Lip Butter Balm, with its nourishing formula and versatile application, has captured the hearts of consumers and influencers alike. As we navigate the ever-changing landscape of beauty trends, it is important to stay open to new discoveries and celebrate the diversity of options available to us.
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